A call center does not buy one call at a time, it buys a flow, and the questions that matter are about the floor: how many calls can land at once, whether staffing matches when calls actually arrive, and whether your own system gets a say before a call is delivered. Callmart has controls built for that.
Concurrency and staffing
Availability is not a single on or off switch when you run a floor, it is a capacity number. You staff to it: turn a campaign on when seats are open, set a daily call limit that matches what your team can realistically work, and turn buying off when the floor is short-staffed instead of letting calls stack up against agents who are not there.
- Per-campaign on and off toggles so you can pull a source without touching the rest of your buying.
- Daily call limits to keep volume inside what the floor can actually staff for.
- Per-member daily spending allowances if the floor is organized under an agency account.
Recorded calls give a supervisor something to review after a shift, for coaching or for a dispute, without needing to listen live. There is no barge or whisper feature; review happens on the recording, not mid-call.
Wholesale preacceptance ping
Approved wholesale buyers can have Callmart ask their own system before a call is delivered, instead of accepting everything and sorting it out afterward. This is the buyer preacceptance ping. You give Callmart an HTTPS endpoint and an API key in your workspace's delivery controls, and for each proposed call Callmart sends a request with the caller's state, caller ID, and an offer ID, then waits for your system to accept or deny it.
| Setting | Value |
|---|---|
| Endpoint requirement | HTTPS on port 443, publicly reachable |
| Decision window | Up to 4 seconds total, inside a 3 second HTTP timeout |
| Reservation hold | 30 seconds total |
| Accept response | JSON accept: true with the matching request_id |
Anything other than a clean accept, a denial, a mismatched request_id, invalid JSON, or a timeout, is treated as a decline. Full field-by-field setup is documented separately if your floor runs its own routing or CRM logic.
Pricing at floor volume
Screened inbound calls start at $25 per connected call, and Final Expense CTV starts at $50. Every campaign shows its buffer, the minimum connected seconds before a call bills, before you turn buying on, so your cost per seat-hour is something you can model before the shift starts, not something you find out afterward. Connected time counts from when your destination answers, not from the first ring.
Organizing the floor under one account
A floor of any real size is usually structured as an agency account rather than a pile of individual logins. That gets you role-based access, owner, manager, agent, finance, and reporting, one shared wallet, and per-member daily spending allowances so a single overzealous seat cannot burn through the floor's budget on its own. Team call activity rolls up to whoever holds reporting or owner access, without anyone having to compile it manually.
- Assign finance access to whoever reconciles the wallet against invoices, separate from anyone who buys calls.
- Give reporting access to a supervisor who needs the call activity view but should not be touching campaign toggles or spend.
- Deactivate a seat immediately when someone leaves the floor, without losing their call history.
- Keep the manager role for whoever runs day-to-day campaign decisions, since it grants buying control without exposing wallet or billing details.
Approval and terms
A call center applies like any buyer at app.callmart.io/signup, and approval is required before spending. Floors with enough consistent volume can apply for the wholesale program at app.callmart.io/apply/wholesale, where approved accounts may be placed on a wholesale price book and billed on terms instead of prepaid. That arrangement is set by Callmart per account.
Whether you launch on standard prepaid pricing or move to a wholesale arrangement later, the controls described above, concurrency through daily limits, staffing-based availability, recorded calls, and the preacceptance ping for approved wholesale buyers, work the same way. Moving to wholesale terms changes billing, not how the floor manages volume day to day, and it is worth building your staffing and toggle habits on standard pricing first so the floor is not learning two things at once.
Common questions
01Can we set how many calls land at once?
You manage this through daily call limits and per-campaign toggles, staffing buying to the seats you actually have open rather than accepting unlimited volume.
02What is the preacceptance ping for?
It lets your own system accept or deny a proposed call before it is delivered, instead of receiving every call your account is eligible for. It requires a publicly reachable HTTPS endpoint and is available to approved wholesale buyers.
03Can supervisors listen to calls live?
No. Inbound calls are recorded and available to review and download afterward. There is no live listen-in, barge, or whisper capability.
04Do we need to be a wholesale account to use Callmart?
No. Any approved buyer can fund a wallet and buy calls at standard pricing. Wholesale is a separate program for floors with enough consistent volume to be billed on terms with a preacceptance ping.