SMARTFINANCIAL ALTERNATIVES

SmartFinancial alternatives

SmartFinancial sells exclusive live transfers and real-time data by quote. Here is who else does, who posts prices, and who sells calls that consumers place themselves.

Published by Callmart. Updated .

Short answer

For exclusive phone conversations like SmartFinancial's transfers, compare Centerfield, Soleo and BrokerCalls. For data leads plus calls across many lines, EverQuote, insuranceQuotes and Benepath are closer fits. Final Expense and Medicare agents who prefer consumer-started calls at published retail prices can compare Callmart. None of these is a straight copy of SmartFinancial.

What are the best SmartFinancial alternatives?

SmartFinancial's agent program sells two things: real-time prospect data, and live transfers that a call center verifies and sends to one agent only, across auto, home, health, life, commercial and group health. The alternatives split along those same two products. If exclusive phone conversations are why you buy from SmartFinancial, Centerfield Insurance Services (formerly Datalot) sells exclusive pre-screened transfers priced against your cost of acquisition, Soleo sells exclusive inbound calls to property and casualty agencies with ZIP-level targeting, and BrokerCalls sells exclusive IVR-filtered inbound calls with a published range of $15 to $90 per call. If you mostly buy its data leads, EverQuote, insuranceQuotes and Benepath each sell leads and calls from one account, with Benepath strongest in group health and commercial. Callmart fits a narrower case: Final Expense and Medicare Advantage agents who want calls that consumers start, at published retail prices, and who accept that those calls are not exclusive.

Why do agents look for SmartFinancial alternatives?

The usual reasons trace back to SmartFinancial's own pricing and return pages rather than to the product itself.

  • Pricing is by request. Its prospects and live transfer pages send you to a Check Volume and Get Pricing form instead of a rate card.
  • The return window is narrow. Lead returns can be requested from day 7 through day 10 after delivery, need a detailed explanation, and are decided at its sole and absolute discretion.
  • Credits, not cash. Approved returns are credited to your account balance at the lead price; cash refunds for returned leads are not permitted.
  • The return policy covers leads. The page sets out no return terms for live transfers, and leads bought with promotional credits or rewards points cannot be returned.
  • Two big senior lines are missing. Medicare and Final Expense are not among its six listed lines.

It also has strengths that are easy to lose in a switch: exclusive transfers, concurrency caps, a dashboard that tracks cost per quote and cost per bind, and an integration list of more than 200 CRM and lead management tools that names Salesforce, AgencyZoom, PhoneBurner, Velocify and Convoso.

How do the SmartFinancial alternatives compare?

Competitor details from each vendor's own site, checked November 2, 2026. Callmart retail prices as of November 2, 2026.
OptionProductExclusive?LinesPublished pricingBest for
Centerfield Insurance ServicesPre-screened live transfers and exclusive data leadsYesAuto, home, life, health, Medicare, commercialNot published; pay per call aligned to your cost of acquisitionAgencies and carrier call centers buying to a target CPA
SoleoInbound calls you bid on, plus leads and revenue shareYes, never resold to multiple buyersAuto, home, renters, umbrella, life and Final Expense, commercial, MedicareNo rate card; you set the bid per qualified callCaptive and independent P&C agencies
BrokerCallsIVR-filtered inbound calls, optional warm transfersYesHealth, Medicare, Final Expense, life, auto, homeowners$15 to $90 per call by vertical, call type and stateFMOs, call centers and multi-agent agencies
EverQuoteShared and exclusive leads, inbound calls, warm transfersShared to up to 3 agents; exclusive costs extraAuto, home; life in its pricing FAQNot published; recharges at $25 or $100Auto and home agents who want leads and calls together
insuranceQuotes (AWL)Shared leads, live call transfers, clicksShared with 3 to 4 agents on averageAuto, home, health, Medicare, life, small businessNot published; $50 starting credit levelMulti-line agents who want bidding and billing choices
BenepathExclusive, shared and aged leads, live calls, clicksExclusive tier availableHealth, group health, commercial, Medicare, life, home, autoRelative tiers only ($ to $$)Group health and commercial agents
CallmartInbound calls that consumers startNoFinal Expense and Medicare AdvantageRetail from $25 per call; wholesale rates on requestFinal Expense and Medicare phone sellers

What does each SmartFinancial alternative offer?

Centerfield Insurance Services (formerly Datalot)

Centerfield's insurance services unit is the business that operated as Datalot, and the Datalot site now carries the Centerfield name. It sells exclusive live transfers on a pay-per-call basis: callers are screened by its team and transferred directly to you, matched to what you sell, with performance reporting to refine targeting. It also sells exclusive data leads. It posts no prices; instead it ties each per-call price to the cost of acquisition you are targeting and gives quotes through a call volume estimator or by phone.

Where it fits
  • Exclusive, pre-screened transfers across six lines, including Medicare and commercial.
  • Pricing framed around your target cost of acquisition rather than a flat rate.
What to check
  • No minimums, contract terms, filters, caps or return policy on the pages reviewed.
  • The Datalot page headline centers on auto and home transfers, so confirm availability for other lines.

Soleo

Soleo Communications runs a pay-per-call network for regional and national brands and for captive and independent agencies. Unlike SmartFinancial's screened transfers, Soleo is inbound-first: it says it does not allow outbound traffic and offers transfers on request only. You set a bid per call and the duration that makes a call qualified, and Soleo says a typical duration bid is 90 to 120 seconds, depending on category.

Where it fits
  • Exclusive calls that are never resold to multiple buyers.
  • Targeting down to ZIP code and by homeowner or currently-insured status, with set hours and small daily caps.
What to check
  • No published rate card or minimum spend.
  • Routed calls that go unanswered are charged, so someone must be ready for every hour you are live.

BrokerCalls

BrokerCalls sells exclusive inbound insurance calls, optional warm transfers and leads to FMOs, IMOs, carriers, agencies and call centers. Calls pass per-vertical IVR filters for intent, eligibility, location and product fit before they reach your queue, and routing can follow state, ZIP code and the number of licensed agents you have on shift. It publishes a range: from $15 per call for auto to $90 for Medicare Supplement warm transfers, depending on vertical, call type and state, with no rigid minimum.

Where it fits
  • A published price range, which most vendors on this page do not offer.
  • State filters, concurrent call caps, open hours and backup queues.
What to check
  • Exact rates still come on a rate card sent on request.
  • Its published terms are general website terms, silent on buyer payment, returns and how calls qualify.

EverQuote

EverQuote Pro is the nearest match if you mostly buy SmartFinancial's data leads for auto and home. It sells shared real-time leads (up to three agents), exclusive leads, consumer-initiated inbound calls and warm transfers from one prepaid account, and a warm transfer can be declined free of charge within 120 seconds. Prices are not published; accounts recharge at $25 for data leads or $100 for calls, with no minimum period or spend.

Where it fits
  • Returns accepted up to 30 days after purchase, a longer window than SmartFinancial's day 7 to day 10.
  • Leads, calls and transfers in one account.
What to check
  • Exclusive leads require the account to also take shared leads.
  • Monthly returns are capped at 20% of leads purchased.

insuranceQuotes (AWL)

insuranceQuotes is the agent brand of AWL; agents who once bought from NetQuote or InsureMe are buying from the same business today, according to its FAQ. It sells shared leads (three to four agents on average), live call transfers where you pay only for actual consumer contacts, and clicks, across six lines that include Medicare and small business. Prices are not published; new agents typically start at a $50 credit level, and its Max Bid charges only what it takes to beat a competing buyer.

Where it fits
  • Leads, calls and clicks on one platform, with carrier-specific filters and call schedules by time of day.
  • A choice of credit billing or prepay.
What to check
  • ZIP code exclusivity is no longer supported.
  • Filters cost extra, and calls must be enabled separately from lead packages.

Benepath

Benepath says it generates all of its own leads, and it sells exclusive real-time leads, shared health leads, aged leads, live calls and clicks. Its agent site leans toward individual and family health, group health and commercial coverage, with Medicare, life, home and auto also listed. Its pricing page shows relative tiers only: aged leads at $, shared health leads at $, exclusive leads at $$ and live calls at $$, with dollar quotes on request.

Where it fits
  • Depth in group health and commercial, two of SmartFinancial's lines that few vendors cover.
  • A lower-cost aged lead tier next to exclusive leads and calls.
What to check
  • No return policy, minimums or contract terms on the pages reviewed.
  • Shared leads are offered for health only.

Callmart

Callmart is worth a look only if you sell Final Expense or Medicare Advantage. It sells inbound calls that consumers start, not lead records, across Final Expense digital, TV and live transfer campaigns and Medicare Advantage. Each call rings the destination you choose, and you set which states every line will take calls from. Retail prices are posted per buffer, for example $80 at 120 connected seconds for Final Expense: Live Transfers and $55 for 10 seconds, $65 for 30 seconds, $75 for 60 seconds for Final Expense TV calls, as of November 2, 2026; bulk buyers can request lower wholesale rates. The Callmart vs SmartFinancial page compares the two directly.

Where it fits
  • Published retail prices, and calls that end before your buffer are not billed.
  • No subscription fee, minimum spend or minimum term.
What to check
  • Calls are not exclusive, unlike SmartFinancial's transfers.
  • Its price list covers only Final Expense and Medicare Advantage, with nothing for auto, home, commercial or group health.

Who should stay with SmartFinancial, and who should choose an alternative?

Stay with SmartFinancial if its exclusive transfers are producing policies, you write across property and casualty and health, and your dialer or CRM already runs on one of its integrations. Its concurrency caps and cost-per-bind tracking are hard to rebuild elsewhere quickly, so switch only for a reason you can name.

  • Choose Centerfield if you want exclusive transfers priced to a target cost of acquisition, including Medicare and commercial.
  • Choose Soleo if you want exclusive calls that consumers place, with ZIP-level targeting for P&C.
  • Choose BrokerCalls if a published price range and routing by licensed headcount matter to your floor.
  • Choose EverQuote or insuranceQuotes if data leads are your main buy and you want calls in the same account.
  • Choose Benepath if group health or commercial is a large part of your book.
  • Choose Callmart when Final Expense or Medicare Advantage phone sales are your focus and a posted per-call price matters.

How should you compare SmartFinancial alternatives?

  1. Name the product: a screened transfer, a call the consumer placed, or a data lead. The inbound calls vs live transfers guide covers the difference.
  2. Ask whether it is exclusive, and if shared, with how many agents.
  3. Find out what makes a call billable: a duration, a screen, or both. Read what a call buffer is to see how the threshold moves your real cost.
  4. Get the return or credit window in writing, and whether credits come back as cash or balance.
  5. Confirm which lines and states are live for your licenses.
  6. Work out what a policy costs after returns with the lead ROI guide, and see the best pay per call companies if you are moving from transfers to calls.

Common questions

01Is Contactability the same company as SmartFinancial?

Contactability sells pre-screened live transfers, and its published terms are an agreement with SmartFinancial.com. Treat it as part of the same business rather than an independent alternative, and compare its terms with SmartFinancial's before assuming they differ.

02Which SmartFinancial alternatives publish prices?

BrokerCalls publishes a range of $15 to $90 per call depending on vertical, call type and state. Callmart publishes retail per-call prices for Final Expense and Medicare Advantage starting at $25 as of November 2, 2026. Centerfield, Soleo, EverQuote, insuranceQuotes and Benepath quote prices individually or show only relative tiers.

03Does SmartFinancial sell Medicare or Final Expense leads?

Its agent pages list auto, home, health, life, commercial and group health. Medicare and Final Expense were not among its listed lines on November 2, 2026. Agents in those lines usually compare specialist vendors instead, such as those in the best Medicare lead companies.

04Are SmartFinancial live transfers exclusive?

Yes. SmartFinancial says live transfer calls are sent to only one agent. Among the alternatives here, Centerfield, Soleo and BrokerCalls also describe their calls as exclusive, while insuranceQuotes shares leads with three to four agents on average and Callmart calls are not exclusive.

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